Investigation Conducted on Casting Agencies Association and Undertakings Operating in the Casting Agency/Management Sector Concluded (9.6.2026)

The investigation conducted per the decisions of the Competition Board (the Board) dated 12.12.2024 and numbered 24-53/1175-M and dated 14.08.2025 and numbered 25-31/741-M about the allegations that Casting Agencies Association and undertakings operating in the casting agency/management sector violated the Act No. 4054 on the Protection of Competition by means of determining agency commission rates and service conditions together and exchanging competitively sensitive information and also conducting casting agency and casting direction as well as production activities together has been concluded.

With the Board decision dated 21.05.2026 and numbered 26-19/585-225, under the scope of the file, it has been decided that article 4 of the Act No. 4054 on the Protection of Competition was violated by means of determining agency commission rates and service terms together and exchanging competitively sensitive information, accordingly, based on the recent gross income determined, the following administrative fines shall be imposed:

  1. 2.958.167,68 TL to Abdullah Bulut Menajerlik İletişim Dan. Ltd. Şti.
  2. 143,68 TL to Alkış Yapım Reklam Bilişim İnşaat Turizm ve Organizasyon Hiz. Ltd. Şti.
  3. 149.709,53 TL to Ali Sabuncugil Menajerlik Oyunculuk ve Seslendirme Hiz. Ltd. Şti.
  4. 2.988.507,86–TL to Ayça Kardeş Menajerlik ve İletişim Hiz. Ltd. Şti.
  5. 1.806.595,39 TL to Black Lıstt Menajerlik Halkla İlişkiler ve Org. Hiz. Tic. Ltd. Şti.
  6. 3.567,47 TL to Deniz Tüney Tanıtım Turizm ve Halkla İlişkiler Pazarlama Ltd. Şti.
  7. 3861,88 TL to Ebru Acar Menajerlik Ltd. Şti.
  8. 59.206,74 TL to En Teknik Elektrik İnşaat Taah. Bilg. Ajans Hiz. San. ve Tic. Ltd. Şti.
  9. 190.869,55 TL to Esra Akkoyunlu Menajerlik Prodüksiyon Ltd. Şti.
  10. 126.369,84 TL to Gülay Çiko Yapım Org. ve Tic. Ltd. Şti.
  11. 6.534.130,21 TL to İcon Talent Org. Yap. San. ve Tic. Ltd. Şti.
  12. 5.331.932,37 TL to İD İletişim Danışmanlık AŞ
  13. 297.925,26 TL to Kahraman Özden
  14. 60.037,21 TL to Medyatek Film Yapım Tur. Tic. ve San. Ltd. Şti.
  15. 610,00 TL to Neslihan Uzer Kast Danışmanlığı Film Prodüksiyon Yapım Ltd. Şti.
  16. 245.194,00 TL to Nimet Atasoy Menajerlik AŞ
  17. 234.226,07 TL to Önem Günal Ajans ve Menajerlik AŞ
  18. 65.003,57 TL to Özlem Duran (Özlem Duran Menejerlik)
  19. 298.807,59 TL to Özlem Oğuz Oyuncu Danışmanlığı San. Tic. Ltd. Şti.
  20. 66.469,33 TL to Pamuk Karakoç (Sofita Menajerlik)
  21. 6.284.184,80 TL to People Fotomodel Prodüksiyon ve Tic. Ltd. Şti.
  22. 5041,85 TL to Perama Görsel Sanatlar Org. Yapım ve Tic. Ltd. Şti.
  23.  1.758.850,07 TL to Persona Sanat İletişim Hiz. Ltd. Şti.
  24. 3.104.708,65 TL to Renda Güner Film Yapım Tanıtım Hiz. Tic. Ltd. Şti.
  25. 459.605,44 TL to Rezzan Çankır Film Yapım Rek. Halkla İlişk. Teks. San. ve Tic. Ltd. Şti.
  26. 272.258,50 TL to RSD Yapım ve Kast Hizmetleri Ltd. Şti.
  27. 115.083,59 TL to Sahne Güzeli Menajerlik Oyun. Hiz. Tan. Rek. ve Dan. Ltd. Şti.
  28. 68.163,98 TL to SM Menajerlik Tic. Ltd. Şti.
  29. 290.582,43 TL to Sökmen Ajans Reklamcılık ve Turizm Ltd. Şti.
  30. 4.160,81 TL to Şogen Film Müzik Prd. Org. Gıda San. ve Tic. Ltd. Şti.
  31. 2.546.252,05 TL to Talento Menajerlik Tic. Ltd. Şti.’ye
  32.  31.158,99 TL to TB Sanatsal Yetenek Yön. ve Dan. Ltd. Şti.’ye
  33. 631.114,80 TL to Tümay Özokur Film-Reklam Tic. ve San. Ltd. Şti.’ye
  34. 945.161,10 TL to Uğurcan Keleş
  35. 3.488.207,78 TL to Vodvil Prodüksiyon ve Menajerlik Hiz. San. Tic. Ltd. Şti.
  36. 168.080,64 TL to Yüzde Yüz Oyunculuk Seslendirme ve Prodüksiyon Ltd. Şti.
  37. 1.635,99 TL to Casting Agencies Association,

 

amounting to a total of 42.163.586, 70 TL administrative fines.

In order to establish effective competition in the market under the scope of the said Board decision, it has been decided to impose the following obligations:

1. On all undertakings operating in casting direction and casting agency/management sector, to be fulfilled within three months following the notification of the decision for undertakings party to the investigation and within three months following the publication of the reason of the decision on the website of the Competition Authority for other undertakings,

  • Casting direction and casting agency/management activities shall not be conducted under the umbrella of the same economic unity.
  • Undertakings which conduct casting direction/management activities together shall exclude one of those activities from the principal agreement of the company and, at the same time, end it actually.
  • Production and casting agency/management activities shall not be conducted together under the scope of the same economic unity; in addition, casting agencies/managers shall not carry out any other activity on behalf of the producer (consultant, accounting, supervisor, public relations, etc.) in contents where they source talents.
  • Undertakings which conduct production and casting agency/management activities together shall exclude one of those activities from the principal agreement of the company and, at the same time, end it actually.
  • In negotiations between casting agencies/managers and producers about the appearance of a talent, the appearance of a talent in a content shall not be made conditional upon the appearance of other talents. 

2. On Casting Agencies Association, to be fulfilled within three months following the notification of the decision,

  • The structure of the Association shall be designed in a way that only undertakings engaged in casting agency/management activities can become a member. 
  • Association members shall be informed that casting direction and casting agency/management activities cannot be conducted together.
  • Association members shall be informed that production and casting agency/management activities cannot be conducted together.
  • Association members shall be informed that in negotiations between casting agencies/managers and producers about appearance of a talent, the appearance of a talent in a content shall not be made conditional upon the appearance of other talents.
  • An informative text about the competitive concerns stemming from the said issues shall be published on the website of the Casting Agencies Association.

 

Respectfully announced to the public.