Investigation Launched on the Economic Unity Composed of Hobi Kozmetik İmalat Sanayi ve Ticaret AŞ and RA Pazarlama Ltd. Şti. (21.4.2026)

The Competition Board concluded the preliminary inquiry conducted into the allegation that the economic entity (HOBİ) composed of Dabur International Limited’s subsidiaries operating in Türkiye, namely Hobi Kozmetik İmalat Sanayi ve Ticaret AŞ (HOBİ KOZMETİK) and RA Pazarlama Ltd. Şti. (RA PAZARLAMA), violated Article 4 of the Act no 4054 on the Protection of Competition by fixing the resale prices for their buyers.

After examining the information and documents acquired during the preliminary inquiry in its meeting of 02.04.2026, the Competition Board decided that the findings were significant and sufficient, and took the decision numbered 26-11/335-M to launch an investigation on HOBİ.

HOBİ KOZMETİK is active with the Hobby brand in the production and supply of shower gel, liquid soap, wet wipes, hair care products, hair styling products and skin care products, with a portfolio that includes more than 200 personal care and cosmetic products. The marketing and sale operations of the undertaking are carried out by HOBİ KOZMETİK abroad, and by RA PAZARLAMA domestically.